We All Have Attention Deficit Disorder It appears we are all suffering from a form of ADD. How many hours do we spend scrolling down timelines on LinkedIn, Facebook or Twitter? Advertisers know where our eyes are, hence the explosion of sponsored content. As the number of advertisements grow [...]
About joemidlandThis author has not yet filled in any details.
So far joemidland has created 17 blog entries.
St. Francis Children’s Center and the Milwaukee Bucks Last night the St. Francis Children’s Center held their annual “Leading Lights” awards and Midland’s award videos took center stage! Among the numerous honorees were the Milwaukee Buck’s Owners. Check out the article here from the Milwaukee Business [...]
VW’s Corporate Culture Costs them over $18 Billion! VW’s Corporate Culture Costs them over $18 Billion! Don’t believe me? Read what Bob Lutz had to say about VW Chairman Ferdinand Piëch, who developed a culture of fear and intimidation. Here is a short excerpt from Bob’s article: I [...]
Introducing Matt Mueller We are proud to introduce the newest addition to our staff Matt Mueller. Matt is an award winning AVID editor with an extensive history of video editing for ad agencies, post houses and production companies in Chicago. Matt also brings experience in After Effects and compositing for video. [...]
The Cost of Cutting Corners ]Step 2, attach the bomb to your breast. When marketing to an international audience the translation of your content is important…no, it’s vital…actually, it’s everything! We produce videos in multiple languages for our clients all the time and typically utilize a translation partner with [...]
Row, Row, Row, Your Boat What do rowing and water meters have in common? You probably are thinking, water, and that's about it. But for Badger Meters newest flow measurement tool, the Coriolis meter, rowing or sweeping, as we learned offered the perfect analogy. A competitive rowing team requires [...]
Excitement is contagious As a parent I’m always reminded of this at holidays or special occasions. The excitement my children have at Christmas, Easter, birthdays, vacations or just going out for ice cream always makes me smile. With the transition of Midland Video to my partner Tom Kaupp and [...]
Making You Look Good Content is king, but the second most important part of what we do is make our clients look their best. That's why we've invested in the latest Sony 4K cinema camera that offers our clients breathtaking images and our production staff more creative capabilities. For [...]
Testimonials: Letting the Customer Tell your Story It’s said the best form of advertising is word of mouth. What better way for potential customers to understand the value you bring to the table than hearing from your happy customers? Now if you could just get them in the same [...]
Wine: Something That Truly Does Get Better With Age We’ve all heard that wine gets better with age. As a wine geek, I can tell you that is true, for the most part. Drinking an older, vintage wine is truly an experience. I was reminded of this recently when [...]