The Art of Packing When we’re headed out on the road – especially on an international shoot – people often ask, “Do you take your own gear?” The answer is, “Yes” but it’s not always easy. The good news is that Joe has the art of packing down to [...]
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So far midland has created 105 blog entries.
Sterling Awards A big CONGRATULATIONS goes out to our President, George Liberatore, on receiving the Platinum Award for community service given out by Interfaith and the Sterling Awards Committee. The award honors someone who is committed to serving their community, has a passion for helping others, strives to improve [...]
Back to School It’s that time of year. Summer is coming to an end and the kids are going back to school. This got us thinking about a project we did for the Milwaukee Public School system a few years ago. They received a grant to create a video [...]
Ten Years Working With Midland Some projects remind you of the value of long-term client relationships. When Midland Video shot a video earlier this year to celebrate the 10th anniversary of Hollister Incorporated’s Advance Plus products, we remembered that we also had produced the product roll out – in [...]
A Dinner in Paris Joe recently blogged about an interesting character he met while on a shoot, so here’s one of my favorite encounters from the road. But first a little WWII history. On a May weekend in 1940, the Nazis were on their way to Paris and a [...]
KTEC is a learning laboratory where academic excellence is integrated with technology to create 21st century skills – and Midland used its high-tech skills to create an overview video as well as several individual pieces that were designed to help other teachers see how to create a similar program.
Video is a powerful tool which, when employed well, can maximize your website’s ability to make sales and raise your profile. A professionally produced video that stands out on your website, more specifically on the homepage, can increase your company’s online presence.
According to an article by TechCrunch.com, “explainer videos are short videos that tell a company’s story and provide businesses with a clear and effective way to convey their value proposition to their target audience.”